Shopping is, for many people, an integral part of the travel experience. Whether it’s the search for the perfect souvenir or gift, the chance to find authentic local produce and crafts, or just the desire to hang out in an everyday environment with local people going about their business, it’s often one of the most enjoyable parts of visiting another country.
Often when in a foreign land we’ll pop in to a local supermarket just to get an idea of what’s different and what’s the same as back home, and we did this a couple of times during our recent week in Moscow. But a few hundred metres down the road from one of these supermarkets was a slightly different kind of retail experience: Izmailovsky market. From the outside as you approach it from the metro station it looks fairly kitsch: a Disney vision of a Russian castle with a profusion of colourful decorated towers.
Inside you are thrown immediately into a partly covered area housing a succession of stalls offering the most typical tourist tat and souvenirs. More matryoshka dolls than you can imagine, both the traditionally decorated kind and more modern iterations (political figures, Marvel superheroes and Disney characters…).
Other popular offerings are small lacquered boxes painted with farytale scenes (we got one for each of our daughters), icons and books about Russian art. There are also many shops with a large selection of Putin t-shirts. He’s inevitably portrayed in a completely unironic fashion looking cool and masterful, wearing sunglasses, riding on a bear’s back. I’m trying to think of any other country where you could buy such worshipful merchandise based on a head of state. Certainly nowhere in Europe. And these aren’t just for tourists: I saw a guy on the Moscow metro wearing the one in the centre of the top row, with Putin karate kicking Obama.
Once you push past the tourist section you can go to an upstairs area which is more of a traditional flea market. These places always fascinate me, not because I particularly want anything they have to sell, but because it’s amusing to see the completely random selections of objects the vendors put together, and you wonder how much of it they ever sell, and to whom.
Back down on ground level and out towards the back end of the market there’s a different feel, as we enter the realm of the arms dealers. Men in camouflage jackets scowl over large collections of guns, grenades and uniforms, and there was even one display of a motorbike and sidecar ridden by dummies in uniform toting Kalashnikovs and AK-47s. I had been advised not to take any photos in this part of the market.
Once we’d had our fill and had stopped for a plate of grilled meat and pickles, we were about to head back when we realised that there was a large building to the side which we hadn’t yet visited. It turned out to be a more recent addition to the complex; a kind of cultural centre featuring a large wooden church, food court, and various artisan workshops and boutiques.
We tried a glass of fruit punch, and also stopped in one of the cafes for a cup of tea and a selection of fruit sweets made from apple and egg whites called pastila.
When we’d finally had our fill (and had bought a fridge magnet and a t-shirt) we made our way back to the metro station. But just outside the cultural centre we saw what looked like a wedding party, based on the billowing white dress and the white stretch Humvees.
Further along the road I saw no fewer than seven more stretch Humvees, presumably part of the same party.
All in all a pleasant way to spend an afternoon and a good way to sample various aspects of Russian culture all in one spot.